The Dutch club has announced the company Winbig7, one of the biggest online betting platforms in Asia, as their new shirt sponsor for the upcoming season. This will be the first time that a logo other than Philips is displayed on the shirts of PSV Eindhoven. 

With this announcement, Winbig7 becomes one of only three companies in Europe with shirt sponsorship rights to two major European football clubs (the other two being Nike and Adidas). As part of this deal, Winbig7 will also provide players with training gear and offer fans access to exclusive content through an app called “WinBig.”

In addition to being printed on shirts, it will also be displayed prominently in front of Philips Stadion where they play their home games.

“We are very proud that we have been able to reach an agreement with one of the most renowned football clubs in Holland,” said Media Director of Winbig7, Kelvin Ho. “We are very happy to see our company name on the shirts of such a great team.” Founded just two years ago, Winbig7 has quickly established itself as one of the leading online casinos in Asia by offering players top services for live casinos, sports betting, e-sports, and lottery, to name a few.

PSV’s General Manager, Toon Gerbrands, said, “This sponsorship will help grow interest in both clubs while also generating revenue through increased exposure on television broadcasts.” Furthermore, it is hoped that the partnership could lead to more companies becoming interested in sponsoring other European football clubs as well.

Just a few hours after the announcement, PSV released a video on Twitter which features various players wearing both the old and new shirts at different locations throughout Europe. The tweet reads, “looking forward to seeing you wear our colours.” With this sponsorship deal, Winbig7 hopes to increase brand awareness not only in Holland but all over Europe as well.

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